Amazon has a coupon that can be applied for camera gear (and just about anything else including tablets). It's for 10% off up to $100 for the items purchased. If the item(s) are more than $100, all you get is $10 off. But still better than nothing! Here's the code: UZLS-LP6AKQ-6N42CR Expires: 11:59 p.m., PDT, August 17, 2013 It works. I just applied it to a Panasonic GX7 pre-order.