Sony are offering $300 cashback in Australia details here - http://www.sony.com.au/microsite/alphacashback/ Buut wait there is more. CameraPro have another $250 off till 15th August See this link... http://us2.campaign-archive2.com/?id=6a5dd5f9dc&u=69eece19f6a0bc7534a551802 I've just ordered an A7 as I intend to use it for very wides and I understand it has better rendering than the A7r for superwides. I can't justify the A7s. I think this is an Australia only deal. BTW: I have no affiliation with CameraPro other than I am a customer. Just as a headsup on this deal, there is a limit to the date the Sony cashback can be applied for and stock delays could go past this but the sales guy I spoke to said they were working with Sony on this. Just be aware it could be an issue.